DBS - BRAND STRATEGY

Working with DBS was a chance to think deeply about what it means to build technology for African businesses. They are a female-led tech Zimbabwean company creating ERP systems rooted in local knowledge—something I found genuinely exciting. We started by understanding their audience, analysing the competitive landscape, and clarifying their unique position in the market. From there, I developed a new visual identity, including an updated and animated logo, and redesigned their website and materials to reflect a brand that’s African, grounded, professional, and future-facing.

  • Brand Repositioning
  • Visual Identity Design
  • Website Design & MATERIALS
MORE WORK
DBS BRAND GUIDELINE
DBS BRAND STRATEGY - TABLE ON CONTENTS
DBS BRAND GUIDELINES - story and attributes
DBS BRAND GUIDELINES - logo update
DBS BRAND GUIDELINES - LOGOS
DBS BRAND GUIDELINES - COLOURS
DBS BRAND GUIDELINES - icons & elements
DBS BRAND GUIDELINES - mockups
Scroll to Top